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Sales, Marketing and the Entrepreneur – Steve Brown – The Golden Toilet

In entrepreneur, entrepreneurship, marketing, Podcast, sales by Jay IzsoLeave a Comment

As an entrepreneur we typically are idea people.  Some of us are sales people, but it seems like the more entrepreneurs I interview the more I see their creative side than their sales side.  Sometimes it appears to be an attitude of, “if I build it, they will come”.  The truth is many entrepreneur types not only have a problem …

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How Great Sales Ethics Lead to Greater Profits – Selling Ethically – Joel Malkoff

In Ethical Selling, Ethics, Podcast, sales, sales success, Uncategorized by Jay IzsoLeave a Comment

When you hear the word ethics and sales they really don’t sound like they go together.  It is kind of an oil and water thing for most people.  As a matter of fact when it comes to business our colleges and universities don’t even teach ethics of sales.  It is a topic that is rarely if ever discussed and when …

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How Your Business Can Compete in a Digital Age – The Relationship Economy – John DiJulius

In Business Culture, Business Ideas, Business Improvement, Business Relationships, Business Success, change, Competing, competition, Competitive Business, Customer Relationships, Leadership, Leadership Growth, Podcast, sales, sales success, Uncategorized by Jay IzsoLeave a Comment

Technology, social media, phone apps, Alexa, Siri, Go Google, Artificial Intelligence, there is so much coming at us.  When it comes to our business…what do we do?  Which one or ones do we choose?  If any? What is going to give our business the competitive edge?  How much is going to cost?  What can I afford?  What is really going …

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The Best Story Wins – Leveraging Hollywood Storytelling for Your Business and Beyond – Matt Luhn

In branding, Business Help, Business Ideas, Business Improvement, Closing the sale, entrepreneur, Growing Your Business, Inspiration, Jay Izso, Leadership, Life Skills, marketing, marketing leadership, Podcast, Psychology and Business, sales, sales success, storytelling by Jay Izso1 Comment

Stories are powerful.  They improve our learning.  They help us to understand and remember things and events we may not ordinarily not remember.  Stories affect our brain chemistry, they manufacture emotions that help us relate not only to the parts of the story, but also to the person telling the story. Matthew Luhn joins A New Direction with his latest …

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How to Change Minds – Rob Jolles

In Business Help, Business Improvement, Business Psychology, Business Success, Closing the sale, objections, Podcast, Psychology, sales, sales success, Success by Jay IzsoLeave a Comment

Let’s be honest with each other. We are all in sales. Seriously, we are all in sales. Even if your career title does not say, “sales” you have to sell. You have to sell your boss that you have value, you have sell your spouse or significant other on…well you. If you have children you may have to sell them …