When it comes to business strategy we are often confused. We have a tendency to believe in myths like “Our brand is our strategy” or “Our people are our strategy” or “we do SWOT analysis”, but none of those are really a strategy much less a competitive advantage. Sometimes we jump ahead when it comes to our strategy and we …
What Anyone Can Do – Growth and Success -Leo Bottary
We all want to be successful, or more successful, but how does that happen? It is so easy for us to look for “silver bullet” solutions, or “magic pills” to solve our desire for success, but the fact is there really are no “silver bullets’ or “magic pills”, so what is one to do? Leo Bottary has done a plethora …
The Best Story Wins – Leveraging Hollywood Storytelling for Your Business and Beyond – Matt Luhn
Stories are powerful. They improve our learning. They help us to understand and remember things and events we may not ordinarily not remember. Stories affect our brain chemistry, they manufacture emotions that help us relate not only to the parts of the story, but also to the person telling the story. Matthew Luhn joins A New Direction with his latest …
The Art of Preventing Stupid in Your Business – Matthew Davis
When it comes to business we all make mistakes. But when we make the same mistakes, or make mistakes that we could have avoided but because of ignorance, complacency, or being inept we did not well that can make us…well…stupid. When it comes to avoiding stupid mistakes it first requires us to understand what type of mistakes can be made, …
Working Multiple Jobs to Discover the Life You Desire – Shanah Bell
In a world where people are more concerned about their time off, complaining about working too many hours, along comes a young woman who goes to college and graduate school, is a single parent works multiple jobs and is looking for more work. Along the way she accumulates a variety of knowledge multiple skills. Couple with that her relentless work …
Entrepreneurship The Disney Way – Michael Goldsby
Are you an entrepreneur? Have you thought you would like to become an entrepreneur? How would you like to run your business like Walt Disney? Michael Goldsby Ph.D. (Chief Entrepreneurship Officer, Executive Director of the Institute for Entrepreneurship and Free Enterprise, at Ball State University.) and Rob Matthews Ph. D. have written a book “Entrepreneurship The Disney Way” that can …
Checking in on You and Your Mission
Episode 34 of A New Direction is totally focused on you and your mission. How are you right now in the four areas of your life? The physical, the mental, the emotional, and the spiritual? Matthew Luhn wrote a book entitled “The Best Story Wins” in his book he makes a statement that I pose to you as a question. …
Be Successful – Your Career is Your Business – Ines Temple – YOU Incorporated
On a scale of 1 to 10, 1 being awful and 10 being the best it can be…how would you rate your career right now? If it is anything less than a 5, I have to ask you this question: Why are you still in that job? The answers could range from, “I need the money”, “it’s better than nothing”, …
Your Company Culture – Critical Success – Bretton Putter – AND 26
When you have a transparent company culture, you are setting the stage for your company succcess….
Forget Rapport, Get Believable, Build Your Credibility from the Inside Out – Rob Jolles – AND 21
Let’s face it we are all in sales. We are constantly trying to sell ourselves to someone for something. We try to build rapport believing that is the quickest way to get the win…but wait…are you believable? Do you really have credibility? Can you do that quickly? Rob Jolles new book “Why People Don’t Believe You…: Building Credibility from the …
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