View Post

Your Business Plan is a Military Mission – Michael Penney

In Business Help, Business Ideas, Business Improvement, Business Plan, Business Problems, Business Strategy, Business Success, Podcast by Jay IzsoLeave a Comment

Let’s say you are in the middle of a war.  You have an enemy that wants to destroy you.  Not only do they not care about you they want to take everything from you.  How do you go about your mission to defeat the enemy?  Do you just wake up one morning and figure it out as you go?  Do …

View Post

Finding a Business Strategic Control Point that Leads to More Profit – The Carrot and the Stick – William Putsis

In Business, Business Decisions, Business Help, Business Ideas, Business Strategy, Business Success, Competing, competition, Competitive Business, Podcast, Strategic Control Points, Uncategorized, Vertical Incentives by A New DirectionLeave a Comment

There are so many philosophies when it comes to business.  However, when science gets involved and the numbers start demonstrating that that in reality just a few primary components leads to success that’s a game changer.  We have all heard of Soft Soap, but did you know that the reality is that liquid soup was patented in the 1800’s, but …

View Post

Start Your Business with Minimal Capital – How to Launch Your Side Hustle – Troy Underwood

In Business Strategy, entrepreneur, entrepreneur leadership, entrepreneurship, Podcast by Jay IzsoLeave a Comment

Have you ever thought you could be an entrepreneur?  Probably.  You have either now or sometime in the past have said, “my idea could be a business”.  So what stopped you?  Maybe you didn’t believe your idea was good enough.  Maybe you thought, “where am I going to get the money”.  Maybe the whole idea of just running your own …

View Post

Find Your Competitive Advantage – The Strategy Mindset 2.0 – Dr. Chuck Bamford

In Business Decisions, Business Help, Business Ideas, Business Improvement, Business Strategy, Business Success, change, Competitive Advantage, Competitive Business, entrepreneur, Growing Your Business, Non-Profit strategy, Perfect Customer, Podcast, Strategy, SWOT Myth, Uncategorized by Jay IzsoLeave a Comment

When it comes to business strategy  we are often confused.  We have a tendency to believe in myths like “Our brand is our strategy” or “Our people are our strategy” or “we do SWOT analysis”, but none of those are really a strategy much less a competitive advantage.  Sometimes we jump ahead when it comes to our strategy and we …