You Better Watch Out, You Better Not Cry, You Better Not Pout, I am Telling You Why Your Social Media Marketing is Causing Santa to find Another Chimney.

In Business Help, Consumer Behavior, Psychology and Business, Real Estate Web Marketing, Social Media for Business, Social Media Marketing, Social Media Psychology by Jay Izso2 Comments

Psychology is what I study, teach, and speak about. Particularly psychology as it applies to business and the internet/social media world. I am a consumer behaviorist who gleans through the research to help businesses understand the trends and behavior of consumers and why they may or may not be attracted to your business. One area that particularly fascinates me and …

Selling in an Emotional Earthquake.

In Business Help, Business Ideas, Consumer Behavior, Psychology and Business, Uncategorized by Jay IzsoLeave a Comment

This economy has changed a number of consumer behaviors.  The problem I have noticed is that salespeople are not paying attention to the behavior change.  True, they are aware of the economy, however, they are still over trusting their sales process and have yet to make an adjustment to the new buyer. It is not that the new buyer is …

When Real Estate Professionals Need Therapy

In Psychology and Business, Uncategorized by Jay Izso4 Comments

I am married to a top producing real estate professional. She has been in the business for 25 years. She has seen huge interest rates, inventory issues, and other difficulties. She has seen the ups and downs of real estate markets. However, she has never experienced anything to date that compares with what she is going through now. Real estate …

Personalities of Twitter

In Business Ideas, Business Web Marketing, Consumer Behavior, Psychology and Business, Social Media for Business, Social Media Marketing, Social Media Psychology by Jay Izso1 Comment

Some Twitter Personalities While I was working on my Twitter psychology article, a friend from Twitter, @spideas asked me a question about introverts on Twitter. I have had conversations with my introverted friends and looked at the deeper psychological implications of Twitter.  I realized that there are so many personalities on Twitter it might be fun to go through hundreds …

People Quit Twitter? Typical.

In Business Web Marketing by Jay IzsoLeave a Comment

A couple of days ago the Nielson Wire reported that people were leaving Twitter at a rate of 60% per month.  Meaning that of all the people that join Twitter in the beginning of the month, only 40% will be around by the end of the month.  Pretty tough on business if you are only have a 40% retention rate…”and …