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Black Friday and Holiday Spending, Retrain Your Brain to Avoid the Credit Card Blues – Heather Wagenhals – AND 22

In black friday, buying, Consumer Behavior, finances, holiday shopping, holiday spending, Life Help, Money, over buying, Podcast, Psychology, self help, self-improvement, shopping, spending by Jay Izso0 Comments

Oh the holidays are upon us.  Black Friday is proclaiming just how much money you will save and Cyber Monday is calling your wallet.  The commercials are telling you to spend, spend, spend!  Your a giver…you want to give the best to everyone and the credit card chip is just one insert a way from signing your name to another …

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The Future of Money – Joel Block – AND3

In Business Help, Consumer Behavior, finances, Jay Izso, Life Help, Money, Podcast by Jay Izso0 Comments

In this episode of AND Jay Izso talks about our relationship with money and checks in with you on your 4 dimensions…the physical, the mental, the emotional, and the spiritual. World renown financial expert Joel Block talks to us about the economy, real estate, local markets and the future of finances in the U.S. and around the world.  Check out …

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Your Business Behavior Affects Your Consumer’s Behavior

In Business Help, Business Ideas, Business Improvement, Business Psychology, Consumer Behavior, Facebook for Small Business, Growing Your Business, Increasing Referrals, Internet Doctor, Jay Izso, Psychology and Business, Social Media Consumer Behavior, Social Media Marketing, Social Media Psychology, Social Media Research, Uncategorized by Jay Izso

The most important piece of knowledge any business must have is what the behavior of their consumer is as they relate and interact with your business and brand. What do consumers do when they have a positive experience with your business? Do they care? Will they come back? Do they tell anyone? How about when they have a negative experience? …

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Want To Be Seen as Credible, Competent, and Admired? Don’t Conform!

In Business Help, Business Improvement, Business Psychology, Consumer Behavior, Growing Your Business, Increasing Referrals, Internet Doctor, Jay Izso, Psychology, Psychology and Business, Uncategorized by Jay Izso0 Comments

A recent study has demonstrated that intentionally going against the grain can gain you competence, respect, and even credibility from others.  The study published in the Journal of Consumer Research examined how what people wear does affects others perceptions in a positive way¹. What did they find?  When people dress in a way that goes against the convention they are …

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Shhh…Are You Friends with a Gossiper? Don’t Tell Them This…But…They are Your Best Source for Word of Mouth Marketing.

In Business Help, Business Ideas, Business Improvement, Business Psychology, Consumer Behavior, Growing Your Business, Increasing Referrals, Internet Doctor, Jay Izso, Psychology, Psychology and Business, Social Media Consumer Behavior, Social Media for Business, Social Media Marketing, Social Media Psychology, Social Media Research, Social Mediology, Uncategorized by Jay Izso0 Comments

Do you have people within your social media platforms who like to gossip?  Sure.  We all do.  Did you know that those gossipers may be just the people you want to develop the strongest relationships with in order to give your business buzz? What is a gossiper?  It has been defined as “an instrumental transaction in which A and B trade …

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Do People Really Read What You Write?

In Business Help, Business Improvement, Business Psychology, Business Web Marketing, Consumer Behavior, Internet Doctor, Jay Izso, Psychology and Business, Social Media Consumer Behavior, Social Media Marketing, Social Media Psychology, Social Media Research, Social Mediology, Uncategorized by Jay Izso0 Comments

I am notorious for long posts.  Truth is, I have about 111 words to make my point, before over half of you will go bye-bye. Still reading? Great! Statistic Brain recently verified some statistics (see below) on our attention span.  Chances are you will only read 49% of a 111 word webpage. That may sound awful, but you should know that …

Turning Clients Into Ambassadors for Your Business

In Business Help, Business Ideas, Business Improvement, Business Psychology, Consumer Behavior, Growing Your Business, Increasing Referrals, Psychology and Business by Jay Izso0 Comments

Do you want “Ambassadors” for your business?  You should, they are the most effective free advertising that you can have for your business.  They refer you, bring people to you, and they want to make sure you are successful.  Recently the Journal of Consumer Research pre-released a piece of empirical research for the February issue that identifies the factors that …

What Does Your Consumer Really Want…Better Sex or the Meaning of Life?

In Business Help, Business Web Marketing, Consumer Behavior, Psychology and Business, Social Media Consumer Behavior, Social Media for Business, Social Media Marketing, Social Media Psychology, Social Media Research, Social Mediology by Jay Izso0 Comments

If we really want to use social media for business effectively and receive the most benefit, we really do need to understand the psychology of the people who use it.  A little term I call “Social Mediology”. Recently a related piece of research on the unconscious motivations of consumers from the area of neuroscience conducted by Young & Rubicam entitled “Secrets …

Faceborg Determines Value, Quality, and Relevancy…Resistance is Futile.

In Business Help, Business Web Marketing, Consumer Behavior, Facebook for Small Business, Social Media Consumer Behavior, Social Media for Business, Social Media Marketing, Social Media Psychology, Social media small business, Social Mediology by Jay Izso0 Comments

Surprise! Facebook has a new algorithm for Facebook pages.  They recently published in their blog that they conducted a survey with “thousands” of people, entered the data into a number of computers (they call the “machine” and they have determined what content will be valuable to the more than 1 billion people using the platform. Do you sense my sarcasm and …

Marketing Fail: Being Uni-Directional in a Bi-Directional Social Media Culture

In Consumer Behavior, Facebook for Small Business, Psychology and Business, Social Media Consumer Behavior, Social Media for Business, Social Media Marketing, Social Media Psychology, Social media small business by Jay Izso0 Comments

Can you imagine if you are on the phone, called someone up, and simply did all the talking? Then let us say that all you did was call, talk for a few seconds then hung up? How about if someone called you, but you put the phone down and walked away? Now imagine that you are in business and do …